There’s no disputing that 360 video is providing brands with the opportunity to create exciting and immersive brand experiences. With Facebook, YouTube andTwitter all now offering 360 video distribution, mass reach though social channels is now a reality. When used correctly, 360 video can play a role in strengthening overall campaign view-through rates and engagement...Read More
About Us
Friction was founded to help both large and small organisations drive and accelerate virtuous brand growth.
We provide superior marketing capability to our clients. Our services include providing blue chip marketing director expertise, brand development capability, expert project leadership, communication planning, social media strategy, community management and digital transformation leadership.
Our approach enables our clients to be faster, more effective and more efficient, without the need to attract, remunerate and retain top-tier talent on a full-time basis or at short notice.
